Course curriculum

    1. Introduction - Raksha Mahabeer

    2. Lesson 1 What's the difference between marketing and branding and why does it matter.

    3. Lesson 2 What makes brand unforgettable.

    4. Lesson 3 What’s one low-cost marketing tip that actually works?

    5. Lesson 4 How should startups think about storytelling in their brand?

    6. Lesson 5 What’s a big branding mistake you see often in early-stage ventures?

    7. Lesson 6 How important is consistency in marketing and how can it be maintained?

    8. Lesson 7 What role does community play in building a strong brand?

    9. Assessment

About this course

  • Free
  • 9 lessons
  • 0.5 hours of video content